Via @S_C_ ”I think I’ve been successful @ what I’ve been doing because it’s been an extension of myself” …well played sir! You can call it a documentary, content, or piece of entertainment, i truly don’t care. What i call it is the place where an artists passion & energy draws me in 2 communicate a simple msg. 2 me this is why the collaboration btwn Jay-Z & Absolut works. Both are clear about what they embody…PURITY! From Jay’s rhymes 2 the simple design of the bottle. Take the time 2 watch the doc shot by Danny Clinch & conceived + produced by the fine folks @ Chiat NY.
